THE Department of Tourism (DOT) in Western Visayas is launching a new campaign that will strengthen the tourism industry of the provinces of Iloilo and Guimaras.
The campaign, Experience Western Visayas First, aims to attract tourists to visit the region.
Tourism office regional director Helen Catalbas said the next target is to create a campaign that will emphasize the tourism circuits within the region by strengthening mutual ties among the provinces.
Catalbas said Iloilo and Guimaras should help each other in promoting their tourism industries after the two provinces landed in the same Tourism Development Area No. 1 under the National Tourism Development Plan.
Guimaras is easy to access from Iloilo City, and can be reach within 15 to 20 minutes away via pump boat.