Thursday , May 24, 2018

La Trinidad celebrates 35th Strawberry Festival

LA TRINIDAD, Benguet -- Department of Tourism (DOT) Regional Director lauded efforts of the Valley to create eco-tourism destinations.

Tan, who was guest speaker during Friday’s parade of the 35th Strawberry Festival, said the Valley continues to improve on agro-tourism programs that advance development of the tourism potentials.

The DOT director underscored the efforts to help the Valley, citing the DOT led Project Bloom, aimed to revitalize communities through re-greening and community involvement.

Tan said the project at Stonehill aims to beautify the area with murals designed by local artists to be painted by the community will adorn homes along the mountain side to give the area a fresh and clean look.

Davies paints and the Tam–Awan Village Artist Group have thrown their support for the painting of homes which line the mountain of the Valley.

The DOT's REV Campgain is geared toward a re-bloom, re-green and rehabilitation, which enjoins community participation in the proposed projects.

Tan also cited an upcoming project in Bahong where dried flowers will be highlighted to be able to make full use of the local blooms and empower communities which focus on cut flower farming.

This year’s theme, “A More colorful agro eco-tourism,” focuses on the thriving industries of the Valley where 16 stalls at the market grounds representing the various villages of the Valley coming together to display their products and services.

La Trinidad has kept the moniker for its fresh berries and earned its recognition with a Guinness World record for the largest strawberry cake in the 2005 and is known to have a thriving vegetable and strawberry producing town.

The Strawberry fields in Betag, Poblacion, Puguis and Pico provide the region with the product all year round where an estimated 1,908 farmers cultivate strawberry in the valley.