James and Baby James game making waves

FATHER and son, James Yap and Baby James a celebrity tandem comes full circle as they join the roaster of ‘it’s time’ advocates for Sun Life Financial Philippines.

As father and son’s first project, they embody the wisdom and benefit of investing for one’s retirement as early as you can.

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Amidst the controversies, a mature and doting James Yap emerged during the shoot of their TVC. As a 28-year old father and husband, he believes in ensuring a secure and stable future for his family by starting on his retirement fund while still young.

Yap said that anything can happen, especially in my career in baseketball. “Ang sigurado lang, hindi sya pangmatagalan. So habang strong at kumikita ako, I want to make sure na secure and future namin.”

He said that the TVC’s very plot moved him, especially when he cradled his son during one of the shoot’s most sentimental scenes. It tells of a father not wanting to be a burden to his son in the future.

Still, it was not only the Big Game who commanded attention. Baby James was the darling of the crowd as he easily breezed through one take after another. Like a true professional, he took his father’s hands and acted so naturally for the camera.

Sun Life Financial marketing Services head Mylene Lopa said Baby James is such a trooper and a very lovable kid. “I think he will have a great future in the entertainment industry, or whatever he wants to be when he grows up.”

Yaon in the meantime said that “as his dad, responsibility ko din na tulungan siya maabot and mga pangarap nya at huwag maging pabigat sa kanya pagtanda ko.”