Photo exhibit offers people peek into high-end residential enclave
-A A +AMonday, June 25, 2012
AYALA-LED Cebu Holdings Inc. (CHI) on Friday launched a photo exhibit on Amara, the high-end seaside residential subdivision in Liloan, at the Ayala Center Cebu.
CHI president Francis Monera told reporters that there is still a strong market for high-end subdivisions despite reports of a glut in the high-end residential market as developers move into building affordable homes for the middle-income segment.
“The Amara is breaking sales records among other Ayala developments,” Monera said.
He announced plans to venture into building another high-end development, bigger than Amara, somewhere in northeast Cebu. Monera, however, declined to disclose further details.
The Amara development is the first Ayala Land Premier project in Cebu. It is a joint development of AyalaLand Inc. (ALI) affiliate CHI with Coastal Highpoint Ventures Development Inc. The project sits on a 46-hectare property in Liloan town that offers an “ideal resort-inspired residential enclave.”
It offers a “spacious community” with only 11 lots per hectare. The high-end subdivision is identified as one of only 24 lighthouse communities in the world.
Monera said Amara is nearing one of its last phases, with the launch of “The Parks at Amara,” the project’s greenest and most spacious phase yet.
Amara has allotted 50 percent of its land area for open spaces. It will have a 5,200-square-meter open space central park for sporting or recreational activities and a private garden chapel.
The Parks at Amara offers lot-only units.
According to Monera, the photo exhibit of Amara, which will run until July 8, will give potential buyers a look at the development.
“People need to be reminded that there is a place like this in Cebu,” he said.
The Amara photo exhibit features the works of Raul Arambulo, Estela Ocampo-Fernandez and Raymund Fernandez.
Published in the Sun.Star Cebu newspaper on June 26, 2012.
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