Globe tackles innovation in annual enterprise forum-A A +A
Sunday, October 27, 2013
GLOBE Business gathered business leaders, executives and captains of industries for the fourth Enterprise Innovation Forum (EIF) last Oct. 23 at the Makati Shangri-La.
The company said the forum was the “most awaited and exclusive business event of the year.”
The event provided attendees strategies and ideas to maximize and instill innovation as a key value in their respective organizations, the company said.
“This year’s theme, ‘Transcending Business Boundaries,’ was a natural progression from the initial stagings of the EIF: from ‘shaping the future business landscape’ four years ago, then ‘transforming the future of businesses’ in 2011. Last year we inspired the delegates to consider revolutionizing their businesses. Now, we are encouraging them to go beyond the borders of their enterprises in order to remain relevant, stay agile and survive the ever-changing business landscape of today, with innovation as their impetus,” said Globe senior vice president of enterprise group Nikko Acosta.
Highlight of the 2013 EIF were the keynote messages of leading innovators flown in by Globe Business. Globally-recognized expert on innovation leadership Prof. Luke Williams talked about “Disrupt: Sparking Business Transformation with Innovation.”
The executive director of Berkley Center for Entrepreneurship & Innovation challenged businesses operating in mature industries to consistently make bold moves, even at the peak of their success.
Williams was followed by Dr. Martha Rogers with her talk “Dancing Shoes for Honeybees.” Bringing her expertise for the first time in the country, Rogers expounded on the philosophy that “customer trust should now be part of branding strategies necessary for building a good experience as good product, fair pricing and excellent service.”
For the plenary, Williams and Rogers were joined by industry leaders led by Globe president and CEO Ernest Cu, Shell Philippines country chairman Edgar Chua and Philamlife president and CEO Rex Mendoza, with international broadcast journalist Veronica Pedrosa moderating the discussions.
Acosta said “2013 is looking to be a monumental year for us here at Globe Business.
Not only are we in anticipation of the completion of our network transformation, we are also strengthening our core businesses to serve our customers better.”
Cu welcomed the business executives by saying that “in the past year, Globe has been the benchmark of innovation as we have heavily embarked on transformation initiatives, with massive investments on our network, IT infrastructure, customer support systems,
and its people.”
Globe Chairman of the Board Jaime Augusto Zobel de Ayala said, “Globe has consistently been in the forefront of innovation by introducing best-in-class solutions to the market as it continues to re-shape itself to bring its clients, partners and affiliates beyond their business borders.”
Afternoon breakout sessions featured topics on culture change, new workspace with mobility, tomorrow’s technology, the rise of analytics through big data discussed by industry leaders from key Globe Business partners Amdocs, Blackberry, ECI Telecom, F5 Networks, Huawei, Microsoft, Oracle, SingTel, Tata Communications and Tellabs. (PR)
Published in the Sun.Star Cebu newspaper on October 28, 2013.