Google Days scheduled in Mandaue on May 10

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Monday, May 5, 2014


TO BRING more businesses online, a local business group is organizing Google Days for the first time in Mandaue City.

Google Business Group Mandaue or GBG Mandaue, a newly established Google-supported community, will hold the GDays conference on May 10 in the LakwatsaResto Lounge on H. Cortes Ave.

Bjornson Bernales, GBG Mandaue founder and community manager, said the event will serve as a venue for business owners to learn how they can make the management and marketing aspects of their operations more efficient by bringing them to the online platform and using Google’s web technologies.

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Mandaue, despite being one of the most active business hubs in Cebu, still has many businesses that have not yet fully used the Internet to benefit their businesses, said Bernales.

“There are still businesses in Mandaue that are still adopting the traditional approach. We will try to influence them and let them see what it means to have their presence online,” added Mark Jamelo of Massaji Oriental Spa, who is GBG Mandaue’s community manager.

Jamelo said that bringing his spa business online helped him gain more customers. Jean Louise Perez, GBG Mandaue co-community manager for GBG Women, whose family operates a dress shop in Cebu, made a similar observation.

Perez said the 200 expected participants will hear about the techniques used by experts from Google Philippines and Google-supported communities to improve their business through an online presence.

Internet marketer Clifford Enoc pointed out that apart from small and medium enterprises, large corporations in Mandaue can also adopt Google tools to improve the efficiency of their operations and are welcome to participate.

Ruben Licera of RLComm International, who will be one of the speakers during the GDays, said the “slow Internet connection” in the country poses a risk to the growth of local businesses

Licera said that while it may appear now that online presence is not yet a necessity, the integration of Southeast Asian economies in 2015 will highlight the importance of connectivity. He expects the full integration of Southeast Asian economies will increase the demand for greater bandwidth.

The 2014 Net Index rankings by broadband testing company Ookla found that the Philippines has the slowest Internet speed in the Association of Southeast Asian Nations. The Philippines has an average speed of 3.5 Mbps compared to Singapore (65 Mbps), Thailand (17.9 Mbps), Vietnam (13 Mbps), Cambodia (5.4 Mbps), Malaysia (5.4 Mbps), Brunei (5.3 Mbps), Myanmar (5.2 Mbps), Laos (4.3 Mbps), and Indonesia (4.1 Mbps).

Among the speakers during the GDays will be Wilson Ng of Ng Khai Development Corp., Fleire Castro of Third Team Media, Ludwig Federigan of BMW Autowelt and Cheer Garciano of Sage Tree Global and IT Solutions.

Published in the Sun.Star Cebu newspaper on May 06, 2014.

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