ACER Philippines is seeing a consistent growth of personal computer (PC) and laptop sales in the Philippines driven by the growth of eSports.
Acer Philippines marcomms lead for consumer business, JB Aquino, said five percent of the PC and laptop sales of Acer Philippines can be credited to the gaming consumers in the country, with Cebu and Davao posting higher sales growth.
“Gaming enthusiasts in these areas spend generously in these products,” said Aquino. “They have high disposable income for high-end items.”
He said that a hard core eSports gamer spends some P180,000 for a complete and high-speed gaming PC.
Aquino reported that when they released their gaming lineup in the Philippines last year, this caused a bit of a stir in the PC market. “We became the fast-growing gaming brand in the Philippines,” he said.
eSports is a form of competition that is facilitated by electronic systems, particularly video games.
In 2015, it was estimated by SuperData Research that the global eSports industry generated revenue of around $748.8 million that year.
Asia is the leading eSports market, with over $321 million in revenue, North America at around $224 million, Europe with $172 million, and the rest of the world at about $29 million. Global eSports revenue is estimated to reach $1.9 billion by 2018.
Published in the SunStar Cebu newspaper on October 06, 2017.
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