WHEN times are difficult, consumers spend more wisely: buy only what is essential, be more particular about value-for-money and, whenever possible, do things on their own.
This is why couple Oliver and Tet Ko believe that their shop of do-it-yourself (DIY) furniture and furnishings, Projekt, will be a hit in Cebu even as consumers become more prudent.
“We want to give people furniture pieces that they can bring home immediately and not wait for the store personnel to deliver,” Oliver said. “The items we have here are also very affordable, cheaper than custom-made furniture, yet very functional.”
All furniture pieces and furnishings are packaged in a flat box and can be transported with ease. All packages come with a manual to guide the buyer how to assemble the item and, when applicable, an Allen wrench.
“With these items, you save a lot because you don’t have to hire somebody to make the furniture for you. You do it yourself, which is also fun,” Oliver said. He assured that assembling all furniture pieces are easy.
The idea for Projekt is patterned after a popular Swedish furniture and furnishings retailer. But Tet said all furniture pieces and furnishings at Projekt are “proudly made in Cebu.”
“We want to show Cebuanos and Filipinos, in general, that we can come up with something like this,” she said, adding that it is time to change the notion that Philippine products of good quality are only for exports.
The shop, located on the ground floor of Parkmall@168 at the Mandaue City reclamation area, showcases a stool that can also be used as side table, a love seat, bathroom furniture, shelves, chairs, dining and center tables and benches.
The furniture pieces are ideal for small spaces, simple yet classy as they are all made of wood.
Tet, a designer of fashion accessories, said the furniture pieces also allow flexibility so buyers can mix and match.
The Kos said they can also guide customers about what pieces look good together.
Oliver said he decided to venture into DIY furniture business to maximize his investment in a kiln dryer, which he bought for his pallet business. (LAP)
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(December 1, 2008 issue)
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