Possibilities at the park

Erika Lagunzad, USJR MassCom Intern

"ART at the Park"—one of the projects under the banner of Life at the Park—is a tactical campaign of Cebu Park District to establish the fact that everything is possible within Cebu’s two business park districts, namely Cebu Business Park and Cebu IT Park. They launched their official website along with a photo exhibit last Jan. 11 at the level Paseo Solana at Ayala Center Cebu.

What kicked off the event was an audio-video presentation that gives us a glimpse of the possibilities within the park from sun up to sun down—ranging from business to leisure, to fitness and living. It greatly emphasizes the park's live-work-play environment.

The announcement of the "Art at the Park" photo contest finalists and winners was also done during the event, along with the photo exhibit. The latter features works that showcase beautifully captured moments, sceneries and possibilities within the park.

Dominador Ofredo Jr. won first place with his photo entry entitled "Ayala Terraces After Dark," Ann Juliet Romeo won second place and Jeffrey Bacsa won the third place.

Giovanni Ocampo bagged the People’s Choice award. All of their entries are displayed at Paseo Solana along with the photos of the finalists.

Simultaneously, the website www.cebuparkdistrict.com was also formally launched, and it stands as the centralized bulletin for updates and activities within the park.

Through the website, people can easily be informed of future projects and developments as well as available employment within the park. The site features the various establishments as well as guides consumers within the park. It also provides the audience for business, leisure or living needs.

The event was organized by the Cebu Holdings Inc., whose team was also responsible for the integrated brand identity of the two leading business districts in Cebu and coined it with the name Cebu Park District. Through its integration, they are able to promote business developments in the area as well as uplifting the Cebu community, for undeniably, the existence of both parks have redefined the Cebuano way of life.

The district is both an investment haven and a home community. In a way it sells Cebu as the premier district for living, business and leisure.

Don’t miss out on the latest happenings of Cebu and be well-informed especially in this festive season. Check out www.cebuparkdistrict.com: growing business, growing life just right at your finger tips.