Wilson promotes eyewear brand in Cebu-A A +A
Wednesday, February 26, 2014
CEBU CITY — Filipino-British model and commercial endorser Georgina Wilson was in town Saturday to promote Sunnies by Charlie, the independent eyewear and lifestyle brand based in Manila.
The launch, held at The Northwing of SM City Cebu, was met with delight among the brand’s many fans. In fact according to Wilson, one of the reasons why Sunnies decided to open in Cebu, was the clamor among Cebuano fans on the brand’s official Instagram account who all requested that the brand be brought here.
“A lot of people on our Instagram account have been saying, ‘please open in Cebu,’ the model shared. “Cebuanos are very fashion-forward as well,” Wilson claimed. Wilson is the brand’s marketing director. Together with her as proprietors are her friends Martine Cajucom, creative director; Bea Soriano, operations director; and Eric Dee Jr., finance director.
The Sunnies by Charlie stall opened at The Northwing is the first-one branch opened outside of Metro Manila, and the sixth overall for the brand. The eyewear are also available for sale at online shop Zalora. For more details, check the brand’s official website, sunniesbycharlie.com.
Published in the Sun.Star Cebu newspaper on February 27, 2014.