Aquino in MiceCon '13 opening

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Thursday, March 7, 2013


THE Meetings, Incentives, Conventions, Events/Exhibitions Conference (MiceCon) 2013, one of the first-time events to be held in Mindanao, is set to open today, Thursday, at the newly-built SMX Convention Center Davao.

The holding of such international conference is a boon for Davao City as it refocuses its bid to become a Mice destination in the country.

President Benigno S. Aquino III will grace the opening of MiceCon 2013, along with other distinguished guests from across the country and abroad.

It can be recalled that at least 10 foreign resource speakers will be attending the conference, which will run for three days from March 7 until March 9.

In a previous report, this year's MiceCon is expected to gather about 500 delegates.

The foreign speakers plus another Filipino resource speaker who will discuss topics, centering on the travel sector, are:

Professor Ian Yeoman, associate professor of School of Management, Victoria University of Wellington, New Zealand -- Imagining the Future of Travel;

Martin Winter, chair of International Congress and Convention Association (ICCA) Asia Pacific Chapter -- The Future of Meetings in Asia Pacific;

Tony Steve, president of The Australian Society of Association Executives (AuSAE) -- Keeping Associations Healthy, Wealthy and Wise;

Ray Shaw, managing director, MCI Australia -- "Content is King!" and "M.I.C.E Technovations: Tomorrow's Hottest Technologies Today;

Jerg Dietzel, chief executive officer, Brand Consultants Pte Ltd., Singapore -- Rise of Asian Brands and Nation Branding;

Ma. Teresa D. Villanueva, chair and chief executive officer, Publicis Manila Inc. -- Brand Strategy on a Tight Budget;

Maureen O'Crowley, vice president, Seoul Tourism Organization, South Korea -- The Tourism and Business Value of Meetings;

Gary Grimmer, chief executive officer, GainingEdge, Australia -- Let's Kill Murphy! Bullet-proofing Meetings from Disasters and Other Event Terrorists;

Andrew Chan, founder and chief executive officer, ACI HR Solutions, Singapore -- The War for Talent-The Secret to Attracting, Motivating and Retaining the Best;

Don Allison, master storyteller of the Mark of a Leader, Canada -- The Mark of a Leader;

Cheryl Ceccheto, Founder and president, Sequoia Productions, USA -- Tips, Tricks and Techniques for an Extraordinary Event Experience.

There will business-to-business meetings, dubbed as "Mice Mart," which provides more opportunities for industry players.

Another is the "Mice Marketplace," an exhibition that highlights the products and services of the industry players. (Antonio L. Colina IV)

Published in the Sun.Star Davao newspaper on March 07, 2013.

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