Nestle brings farmer caravan, opens buying stations in Minda-A A +A
Friday, December 13, 2013
NESTLE Philippines recently kicked off the latest leg of its farmer caravan in Mindanao, visiting several key coffee-producing areas to provide local farmers with training and assistance in the areas of coffee production and post-production.
Among the places visited by the caravan were Tagum City, Davao del Norte; Valencia City, Bukidnon; General Santos City, South Cotabato, and nearby areas. During each visit, Nestlé agronomists imparted knowledge about proper harvesting conditions and methods; discussed post-harvest processes such as floating, building all-weather dryers and hulling; and shared information about the Nestlé Quality Grading and Standards, the company’s criteria in purchasing coffee beans, which includes moisture content and cup taste.
Apart from offering training programs, the Nestlé farmer caravan also informs farmers about the opening of Nestle satellite buying stations, where they can directly sell their coffee produce to the company at rates competitive with the global market prices. The Nestle buying station in Tagum City subsequently opened on October 14, while the ones in Valencia City and in General Santos City started operations on October 21.
The Farmer Caravans to support the opening of the buying stations are at the core of Nestle’s Farmer Connect Model, a direct buying program that encourages small farmers and small-scale intermediaries to sell their produce directly to Nestle. The model is a key program under the Nescafe Plan, Nestle’s global initiative that supports responsible coffee farming, production and consumption.
“The Nestle farmer caravan is specifically designed to provide end-to-end support to our coffee farmers,” said Jeremie Laurente, North Mindanao Agronomist, Nestle Philippines. “We share information and methodologies that can help them improve their harvests through our training programs while the announcement of the buying station openings provides them with an opportunity to immediately benefit from their produce,” added Art Baria, assistant vice president and head of agri-services, Nestle Philippines.
The caravan is set to visit Sultan Kudarat this month before moving on to other buying stations in 2014.
Published in the Sun.Star Davao newspaper on December 13, 2013.