TAKING advantage of technology, the 41st National Marketing Conference of the Philippine Marketing Association will be done through a video conference later this month.
With the actual session to be staged at the Hotel Sofitel Philippine Plaza on June 24 and 25, dubbed as "Marketing in Hyperspeed," the conference will be made interactive even in the other key cities of the country.
During Wednesday's Club 888 forum at the Marco Polo Davao, Jorge Marques, president of PMA-Davao chapter, said the national marketing conferences of PMA will be more accessible this year and in the years to come with the advancements of technology.
"We will be discussing the hottest issues on marketing fundamentals, industry evolutions, global trends and Philippine marketing trends," Marques said. "Also, we have invited President-elect Senator Benigno "Noynoy" Aquino to be our keynote speaker."
In Davao City, the 41st National Marketing Conference of PMA will be at Cinema 4 of Victoria Plaza.
"With the video conference, we get to interact with the actual conference in Manila without having to go there," Marques said.
Participants for the event will be key players from the business sector, academe, government and civil society.