Aklan embarks on new products for international market

PRODUCERS based in the province of Aklan are now embarking on new indigenous products and designs earmarked for the international markets.

Diosdado Cadena, Department of Trade and Industry (DTI) provincial director, said the new products highlight the innovative and enhanced fashion wearables and housewares that will once again put Aklan as a top producer of unique and quality products in the country.

A total of 31 Aklan small and medium enterprises (SMEs) participated in the Aklan Product Expo 2012 at SM City shopping mall in Iloilo City on October 22-28.

The products include enhanced fashion wearables such as piña and abaca blouses, tops and scarves, macramé table tops, tote bags, and flower bouquets made of colorful abaca and raffia materials.

Nito and bamboo housewares, furnishings and processed foods are also available at the display site.

A minimum of 25 new product designs were introduced to existing and new buyers and 15 new market linkages with buyers outside the province of Aklan.

Cadena said this year’s product exposition is targeting P4 million in sales over the 2011 performance of P3.85 million.

Started in 2007, the product expo in Iloilo City, sales performance increased by 10 to 15 percent every year. (LCP)