THE Department of Agriculture (DA) in Western Visayas is encouraging Western Visayas residents to join a social media challenge asking participants to post not selfies but photos of plates full of healthy food.
Dubbed “#Riceponsibleplatechallenge,” the activity aims to encourage consumers to become responsible in consuming the food on their plates to avoid rice wastage and to put value on the efforts of farmers to produce food.
DA is implementing the social media challenge in partnership with the Food and Nutrition Research Institute (FNRI).
Sheila Toreno, DA-Western Visayas information officer, said the public is encouraged to appreciate the value of food on their plates as currently, there are areas in the region that experience rice shortage.
To join, interested individuals should prepare a healthy food on their plate, take a photo and post it on social media, particularly on Facebook, she said.
They should also use #Riceponsibleplatechallenge in their caption, together with their age, gender and description of their food, and post the photo on the DA's Facebook account.
The challenge is open until this November 30. Judging will be on December 18. The first placer will get P10,000, P7,500 for second place, and P5,000 for the third place.
Last year, Toreno said that people in Western Visayas also participated in the “Brownriceforgood” social media challenge, which was aimed at encouraging consumers to eat brown rice to avoid diabetes, heart diseases and cancer.
Western Visayas ranked third in the whole country with the most number of individuals who participated in the challenge. (PNA)