Tuesday, October 31, 2006 RP’s biggest pizza on ‘wagon ride’ success By Nicolas C. Delfin
FROM a humble pizza station in a wagon that locally originated in Bacolod City, the Mamma Maria’s Pizza has grown nationality and becomes a household name.
Now known for selling the “biggest” pizza in the country, Mamma Maria’s Pizza has already branched out in Iloilo City, Kabankalan, and even in Makati City.
Mamma Maria’s started as a small pizza station in a wagon set up along Lacson-Burgos Street, Bacolod City, November of 2005.
Since then patrons of Mamma Maria’s Pizza have been coming back longing for the biggest (30-inch) Mamma Maria’s special party size authentic Italian pizza with 26 slices at P640 only.
Mamma Maria’s Pizza was named after the wife of its Swedish investor, Maria.
In just a short period of time, Mama Maria’s has turned into a haven for pizza lovers. It is now known to be the “Home of the Biggest Pizza in the Philippines.”
Among its famed pizza favorites includes the Mamma Maria, Tropicana, Mexicana “Hot”, Hawaii, Margerita, Funghi, Vesuvio, Marinara, Paradiso, Bolognese and Frutti De Mare.
Mama Maria’s Bacolod Branch Account Executive Dante Amaguin, said that what makes Mamma Maria’s distinct from other pizza parlors are its cheap price and delectable taste.
“Aside from being cheaper, our pizzas don’t taste too sweet. Although most of our pizzas have only thin crust, it is not oily, too unlike other pizzas in town. Its dough is crispy as that of biscuits with ham fillings,” Amaguin elaborated.
Likewise, he said Mama Maria’s accessibility in terms of location also contributed to its success.
Presently, Mama Maria’s has four outlets including store wagon in Bacolod with its main parlor shop located along Lacson-Burgos.
At their main branch, it also offers live entertainment every Wednesday, Friday and Saturday which features local bands here in Bacolod City.
It has also an outdoor giant screen for musical video concerts so the public can watch and jam with their concert idols playing oldies songs while enjoying eating their favorite pizza.
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