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Wednesday, March 15, 2006
More call center agents to be trained
AN INTERNATIONAL-BASED contact center provider has entered into a partnership with local government units (LGUs) and other agencies to train more individuals who could be employed to respond to its growing customers.
ClientLogic Philippines, a Tennessee-based call center with two branches operating in the country including Baguio City, is offering a 30-day training program aimed at enhancing the communication skills of individuals enrolled in the scheme.
Rod Spires, ClientLogic's site director for Baguio, said the training-cum-employment scheme, which was launched three months ago, focuses more on technical and communication skills training.
The training was launched in cooperation with the Technical Education Skills and Development Authority (Tesda), the Commission on Higher Education (Ched), the Department of Education (DepEd) and concerned LGUs.
Spires said trainees who pass the program would obtain certification from Tesda. He said from the 75 percent who are Tesda certified, 20 percent are hired by ClientLogic as customer care agents.
At present, there are around 1,200 individuals employed by the company, with around 800 of them working as customer care assistants.
Michael dela Peña, senior operations manager, said ClientLogic started with 35 agents when it first operated in 2004. The number rose to more than a thousand, including supervisory and managerial positions.
The company poured in P320 million for its Baguio operation. It is eyeing the establishment of a third facility in the southern part of the country. (JC)
(March 15, 2006 issue)
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