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Thursday, March 04, 2004
Microsoft Phils. eyes 10% growth, plans free training for teachers
By Cherry T. Lim

MICROSOFT Philippines Inc. is targeting 10 percent growth in its revenues in its fiscal year ending June.

Raymund Acedera, marketing director, said the company hopes to achieve this through increased marketing efforts and the launch of products that will help people and organizations process and share information more easily, and become more productive.

Acedera made the remarks yesterday during the launch of the Microsoft Office System at Tin Gow Restaurant.

Where previously, Microsoft Office was known primarily as a desktop application, it will now be used as a brand and include the servers and other enabling services, said Paolo Sitaca, senior product manager, information worker.

The Microsoft Office System consists of the 2003 versions of Word, Excel, PowerPoint, Outlook, Outlook with Business Contact Manager and Access, as well as updates to other information work programs such as Visio, FrontPage, Publisher and Project. It also contains two new programs, Microsoft Office One Note and Microsoft Office InfoPath, as well as new services like the Microsoft Office Live Meeting.

To provide marketing support to the company’s 30 to 35 resellers in Cebu, Acedera said Microsoft Philippines had appointed last December a Market Development Partner in Cebu, called Microsouth. The new partner will not sell directly to end-users.

The coverage of Microsouth, headed by Delwyn Go, is the Visayas.

Acedera also said Microsoft had partnered with the Department of Education to give free training to teachers in the country through its Partners in Learning program.

Three training labs will be set up before June, one of which will be in Cebu.

Microsoft has also signed with the DepEd an agreement to donate operating systems to public schools that will be recipients of donated personal computers, said Laurie Mae Rivera, marketing communications manager.

(March 4, 2004 issue)

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