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Monday, February 27, 2006
Da Vinci’s Pizza bags Philippine Marketing Excellence Award
DA Vinci’s Pizza, a homegrown Cebu-based pizza parlor earned the recognition as the Most Outstanding Pizza Parlor in Metro Cebu in the prestigious Philippine Marketing Excellence Award given by the Asian Institute of Marketing and Entrepreneurship, The Sales and Marketing Magazine and the Philippine Marketing Excellence Awards Institute last year at the Waterfront Hotel Cebu.
The Philippine Marketing Excellence Award honors outstanding companies that exemplified remarkable commitment to the marketing excellence and have undertaken best marketing practices leading towards marketing dominance, goodwill, high level customer confidence and market acceptability.
The winners were selected through a combination of service and focus group discussion with consumer and marketing executives, market research, random client survey and thorough evaluation of the Board of Directors, composed of respected government and business industry leaders.
The criteria for judging includes innovative marketing practices, market awareness, market dominance, publicity generated in mass media, customer service orientation, product flash service quality, value pricing, likability and goodwill, truthfulness in advertising and customer confidence.
Enjoy Da Vinci’s Pizza today. Call 253-3893 for Osmeña Blvd. Branch, 415-8881 for AsiaTown I.T. Park branch, 420-2140 for Mandaue branch and 495-8888 for the newly opened Mactan Marina Mall branch.
For Bisaya stories from Cebu. Click here. (February 27, 2006 issue)
Write letter to the editor.Click here.
Join the Sun.Star message board.Click here.
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