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Tuesday, July 18, 2006
Limpag: Mobile video
By Max Limpag
Celltalk
SHORT CLIPS. HBO, according to a Reuters report, is producing a mobile mini-series based on the Entourage show. The series “. . .extends the story beyond what is shown on television.”
With phones finally coming of age as multimedia devices, mobile video will be one of the biggest potential growth drivers for the industry. Think about it: getting the choice to download a 30-minute newscast via the web with the charge deductible from your pre-paid load or monthly plan.
But for this to happen, mobile video has to be downloadable. Streaming video is inconvenient to watch, with its jerky frames when a lot of people are accessing the same video. Streaming video also takes the choice of when to watch something away from the user and in this age of multi-tasking, that’s a recipe for a flop. If mobile video is only about streaming video, I’d rather watch it on a TV or a PC.
But downloadable clips, now that’s the ticket. Downloaded clips not only give users the choice of when to watch it but also give them the sense of having gotten something for a service they paid for. And with TV networks getting a lot of extraneous video for their newscasts or public affairs program, they can just ask their viewers to download the full video via mobile phones of its short news reports.
HOT ITEM. Nokia has announced that it has sold more than a million units of its Nokia 3250 phone (see photo), less than four months after it started shipping.
The Nokia 3250 music phone, as with any self-respecting music mobile, plays a lot of digital music formats: MP3, WMA, M4A, AAC and eAAC+. The phone runs on S60 3rd Edition software and Symbian OS.
The Nokia 3250 also comes with a two-megapixel camera with 4x digital zoom.
It can save up to 750 songs with its one-gigabyte storage. The phone has a unique twist design to access its different functions: phone, camera and music.
For Bisaya stories from Cebu. Click here. (July 18, 2006 issue)
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