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Wednesday, April 11, 2007
Danaoanon wins an Audi in Shell promo

SHELL motorist Josecielito Villacarillo of Danao City, drove home an Audi A3 1.6 Sportback car after winning in Shell’s “Win a dream car” raffle promotion.

Villacarillo, frequently fills his tank at Shell, accumulating coupons to join the raffle promo. “Win a dream car” started last Jan. 15 and commenced last Feb. 28.

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“When I received a text message informing me that I won, I couldn’t sleep. I couldn’t believe it! It’s my first time to own a brand new car,” said the Vis-Min winner of the more or less P2.2 million worth car.

He said that he already won several items from past Shell promotions, including an electric fan and an oven toaster.

The Audi was awarded to Villacarillo in an awarding ceremony held at the Lecianne Ventures Shell Service Station, Basak, Mandaue City.

The awarding was attended by Raymond Patuasi, dealer, Arlene Manalo, Shell brand manager for Philippines, Hong Kong and Thailand and Randy Del Valle, district retail manager for Visayas.

Villacarillo completes the three winners of the nationwide promotion. The two other winners are Gilbert Violante of Valenzuela City for Manila area and Jacelyn Chan of Naga City for the Luzon area.

Del Valle said that Shell always wanted to reward loyal customers who “gives value to the best fuel and motoring service provider” in the industry.

According to Del Valle, the V-Power, for example, is the best gasoline formulation available in the market. Shell partnered with Ferrari to develop a fuel specially suited for the Philippine market.

He added that Shell’s diesel is “very clean and it protects your car’s engine.” Shell also developed Velocity, a “differentiated” fuel recommended as a top-gear gas.

Aside from its strengths in fuel innovation and development, Shell also aims in providing its clients with motoring services and other privileges such as: Shell Helix Service Center, and Shell-Citibank MasterCard that allow members to get an exclusive two percent rebate on Shell fuel purchases and Shell’s Select convenience store.

Now, Shell invites customers to join the V-Power fuel promotion and get a chance to travel to Italy and get an exclusive tour in Ferrari’s factory.

Sammy De Guzman, Shell Retail Philippines general manager said that “we want to communicate to our customers that we are committed to the driving experience and motion as a whole. We believe that not all fuels are the same, so we continuously develop and provide better fuels for customers and their driving needs.” (JSC)

For Bisaya stories from Cebu. Click here.

( April 11, 2007 issue)
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