Monday, September 22, 2008 Global business expert to give lecture in Cebu
DR. Brian To, a prestigious global strategic management consultant, will conduct a workshop on “Competitive Strategies for Highly Competitive Markets” on Sept. 27 at the Marco Polo Plaza in Cebu City.
In the workshop, which will start from 3 p.m. to 7 p.m., To will share his more than 20 years experience as corporate and high growth strategist for companies in Asia, North America and Europe, including this in the Fortune 500 list.
To will share for the first time with Cebuano businessmen the art of formulating, developing and executing highly-competitive strategies that will result in innovative products and services to build value and market position.
To is a senior advisor to Carnegie Mellon University (CMU) in Pittsburg and adjunct professor of management at Heinz School of Public Policy and Management at CMU.
The workshop is sponsored by Galaxy Travel and Business Link Inc., in cooperation with Cebu City Government, the Cebu Filipino-Chinese Chamber of Commerce and the Cebu Chamber of Commerce and Industry.
A fee of P4,000—inclusive of dinner, seminar materials and certificate of participation—will be collected from participants. (PR)
