Wednesday, November 07, 2007 Dennis Uy: Flying high with Phoenix Petroleum
CARPE diem or seize the day is a popular phrase from a Latin poem by Horace. This is Dennis Uy's favorite line, president and CEO of Phoenix Petroleum Philippines, Inc.
Dennis has never stopped seizing opportunities and to this day continues to amaze his family, friends and colleagues in the local business community as he lets heads turn on the national front.
A self-made man who is at the helm of one of the fastest growing and dynamic companies in the Philippines, Dondon, as he is fondly called, also manages 15 other businesses in diversified industries.
After getting his BS Management degree at the De La Salle University in 1993, Dondon worked as the managing director of his family's mining and processing business in the Composela Valley.
He also found time to be an independent director of the Philippine Broadband Group International.
In 2001, Dondon ventured on his own and established several businesses, one of which is the retail petroleum. What started as really small turned out to be a smashing success.
By 2005, Phoenix Petroleum Philippines, Inc. officially entered the very competitive retail petroleum industry. In December of 2006, Dondon was at the helm as Phoenix's 20th retail service station opened its doors to the public.
Phoenix became a household name overnight when world boxing champion Manny Pacquiao and his team sported the Phoenix logo on their sports gear in his fight against Erik Morales in 2006. The world saw the Phoenix logo as Manny Pacquiao boxed his way to victory.
Currently, Phoenix has its eyes on achieving its goal of opening its 50th service station in December 2007 as it aggressively expands its nationwide dealership network for its lubricant brands and services.
This is now taking shape with the company's rapid expansion, strengthening its logistics, distribution and supply chain covering Luzon and the Visayas, while utilizing state of the art engineering design and technology for its service stations.
Quite recently Phoenix entered into an exclusive supply agreement with Emarat, a leading petroleum products refinery in the United Arab Emirates. Phoenix now has sole distributorship of the Emarat brand in the Philippines. Phoenix also acquired a 3.5 hectare property in Batangas Union Industrial Park in Calaca, Batangas, to house a depot and distribution terminal to cater to Luzon's petroleum needs.
Amid all these, Dondon led his team to history by making Phoenix the very first independent petroleum company to list in the Philippine Stock Exchange after the oil deregulation since 1998. The very successful Initial Public Offering (IPO) was held in July 2007.
Despite being very busy, Dondon has found time to establish the Phoenix Foundation, an undertaking which, he and his wife, hopes to share blessings with the community. He is wholeheartedly supporting the Phoenix Foundation as part of Phoenix corporate social responsibility.
Perhaps, Dennis is the archetypical of the company name itself. The name Phoenix was chosen after the legendary bird symbolizing rebirth and renewal of the human spirit.
A young entrepreneur who has not stopped seizing the day, Dennis is now leading Phoenix to even greater heights and successes.