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Wednesday, August 27, 2008
Dingdong, Piolo merge in one ad

TWO of the hottest and most sought after actors in the Philippine entertainment industry today will team up for the latest advertisement campaign of a beauty product.

Dingdong Dantes and Piolo Pascual are the two matinee idols singled out by Ponds for its newest drive in search for the freshest and most beautiful faces in town.

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The idea of the campaign ad is to bring together two of the finest and hottest talents of two giant networks ABS-CBN 2 and GMA-7. They will be the medium in searching for the next Ponds' girl.

In the advertisement, the two hot bachelors get ready and put on their tuxedos. They pick up a pink rose reserved for the ladies to be chosen as the next beauty of Ponds.

For Dingdong, he is honored to be chosen as a conduit for the said endorsement but he still does not consider himself the hottest or the best, as what the advertisers' perception is. He humbly believes that he simply fits the qualities the ads' producers are looking for.

This is not the first time Dingdong and Piolo have worked in one project together.

According to Dingdong, he had worked with Piolo about five years ago in a show in Japan with the Side A Band.

They also had been part of the Rampa for a Cause, a fashion show of the Gutierrez family, two years ago.

"It's good that the talents of two different networks are having fusion in one project. Much more that he (Piolo) has already established his name, his career, his personality," Dingdong said.

He added that he did not think twice in accepting the offer as he considers working with Piolo a great opportunity for him to get to know actors from other networks.

If gorgeousness is the basis of Ponds producers in selecting their endorsers, Dingdong and Piolo are indisputably fit to that as they both proved to be two of the hottest men of their generation.

Piolo was hailed RP's Sexiest Man of 2008, while Dingdong is included in E! Entertainment Television's 25 Sexiest Men in the World.

The commercial of Ponds is expected to be played on television next month, while the pictorial for the campaign ad is included in the September issue of YES! Magazine. (JRDB/Sunnex)

For more Philippine news, visit Sun.Star Pangasinan.

(August 27, 2008 issue)
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