More Japanese trade missions expected after recent CCCI trip

THE Cebu Chamber of Commerce and Industry (CCCI) expects to host more Japanese trade missions in Cebu in the coming months, following the chamber’s trade mission to Hiroshima last month.

CCCI president Melanie Ng said the 10-person delegation from CCCI saw trade potentials between the Philippines and Japan, specifically in the area of agriculture.

Ng said both can learn from each other’s strengths and partner in agri-business, learn from each other’s sustainable agricultural practices and operational methods.

“We found out that Tsuneishi in Balamban, Cebu, which is headquartered in Japan, is also venturing into agriculture with the assistance of experts from Hiroshima University,” Ng said, adding that agriculture is a possible industry both countries could grow aside from manufacturing.

CCCI’s visit to Hiroshima was upon the invitation of the Hiroshima Philippines Friendship Society (HPFS). HPFS is an organization of Japanese and Filipinos in Hiroshima led by its president, Tomoe Yokohagi.

The delegates attended the HPFS Philippine Business Forum where Ng gave a talk about Cebu’s economic and investment opportunities to 80 Japanese business owners.

“It was a fruitful trip for the delegation as immense interest in Cebu as a potential investment area was generated, as expressed by the Japanese businessmen during the various chamber meetings and field exposures,” said Ng.

Aside from HPSF, the chamber also met with Hiroshima Chamber of Commerce and Industry, the Higashi-Hiroshima Chamber of Commerce and Industry, and the Himeji Chamber of Commerce and Industry.

Japan is one of the countries CCCI has visited the past months with the objective to strengthen Cebu’s economic ties with neighboring countries.

“It is the intention of CCCI to pursue and develop the newly established relations in Japan resulting from the visit,” said Ng.

Japan, including Okinawa remained as the country’s top export destination with revenue amounting to $1.118 billion, comprising 21.5 percent share to total exports as of September 2016. It increased by 2.9 percent from $1.087 billion recorded in the same month a year ago.
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