E-commerce summit set on January 28

THE Certified E-Commerce Specialist, Entrepreneur, and Professional Program is set to conduct its first e-commerce entrepreneur summit on January 28, in Home Crest Hotel, Davao City in a bid to teach participants who wish to apply e-commerce in their existing offline businesses.

The program is spearheaded by Digital Filipino, in collaboration with Asian Institute of E-commerce in Dagupan.

Maria Celeste Noblefranca, one of the organizers of the upcoming event, said the goal of the summit is to help businesses penetrate the local and international markets through e-commerce.

This summit is in support of the Department of Trade and Industry (DTI)’s launching of Philippines E-commerce Roadmap (2016-2020) which has the goal for e-commerce to contribute 25 percent to the country’s gross domestic product (GDP) by 2020. This is based on the 10 percent of GDP contribution back in 2015 as per data generation by i-Metrics Asia Pacific Corporation.

“The summit will highlight the advantages of e-commerce in increasing revenues online and acquiring bigger market share on local and global markets. It will tackle development in the field with relevant and emerging players,” Noblefranca said.

One of the goals of the summit is to also inspire participating entrepreneurs and professionals alike on going online in selling their items instead of the traditional offline practice and to evolve from “change thinkers to change makers.”

Invited speakers and experts will be representatives of Hashtag Inc., a Digital Marketing Agency in the Philippines based in Makati. If finally confirmed, there might also be an official of DTI-Davao coming to the summit as speaker.

Expected participants are micro, small and medium enterprises (MSMEs) owners, big-time business owners, members of the academe, professionals, and interested individuals who wish to learn more about the e-commerce platform and how it can help a business grow.

The owner of a Davao start-up company using e-commerce platform will also share their experience in using the platform to the summit attendees.

Also, a Davao online marketplace will also be launched. It will aid the MSMEs to have an online platform in which they can showcase their products to maximize their exposure to the market.

Once the exporters and agri-businessmen had decided to utilize this e-commerce platform, a subscription fee of P250 monthly will be collected.

The summit has already been done in various parts of the Philippines. It had already been held at Manila, Cebu, and Baguio during the first three Saturdays of the month.

Interested summit participants can send an email to ecomsummitdavao@gmail.com

The regular rate and on-site registration is at P3,000 but a referral discount of 50 percent will be given for those who wish to bring a friend to the event.

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