BLOOD shortage has been one of the most pressing problems experienced by many hospitals in the Philippines.

The Philippine Red Cross has partnered with different institutions from both government and the private sector to ensure enough supply through bloodletting activities.

Among the private companies that heeded the call was Phoenix Petroleum Philippines through its foundation arm Phoenix Philippines Foundation.

“When we started, we were only able to donate 12 bags,” said Ben Sur, Phoenix Philippines Petroleum manager for corporate affairs. “But eventually, our employees gained an appreciation of the bloodletting activities and now we can donate at least 300 bags of blood.”

The partnership with Red Cross helped both institutions in times of crisis situations, Sur said.

Red Cross blood program coordinator Rizh Abellano said that the roles played by the agency’s partners are crucial to the success of the mission of the institution.

“A bag of blood can save a life, and we are thankful to Phoenix Philippines Foundation for heeding our call,” said Abellano.

Sur said that Phoenix hopes to increase the donation from its employees every year by providing appreciation seminars and other programs.

He also said that the foundation is tying up with its adopted communities as well as industry partners for blood donations.