TO further promote its products, Pilipinas Shell recently launched the Shell V-Power Card to give away special offers to the Cebuano market.
“Our customers are important and this is our way of thanking our clients for the support they have extended to the company,” said Arlene Manalo, marketing manager of Pilipinas Shell.
Pilipinas Shell is giving away a 2010 Audi TT Coupe; special discounts in Select and Shell shops and Helix Service Centers; Shell lubricants and appliances.
Manalo explained that every P500 charged using the V-Power Card, whether as a single purchase or accumulated, entitles the customer to a special sticker. The customer has to collect eight stickers to get a limited edition Shell V-Power cap and a raffle coupon to win the 2010 Audi TT coupe.
Economy
The V-Power card also entitles the customer to avail of special discounts and raffles whenever they gas up at any of the participating Shell service stations.
Pilipinas Shell fuels brand manager Stephanie Ann Cua, in a separate interview, said 2009 was a successful year for retail operations and their activities included a massive fuel economy campaign throughout the year.
Cua said the campaign was meant to promote fuel economy and safe driving among consumers.
“It was a good year and Cebu has been very responsive to the campaign,” she said.
This year, the company will give more special offers to its clients and continue its campaign for fuel economy.
Pilipinas Shell has about 968 stations nationwide.