New brand brings to PH 'king of entry-level smartphones'

MANILA. Jack Chen Chief Operating Officer for Realme Philippines Jacky Chen discussing the specs of the Realme C1. (Keith A. Calayag)
MANILA. Jack Chen Chief Operating Officer for Realme Philippines Jacky Chen discussing the specs of the Realme C1. (Keith A. Calayag)

A NEW smartphone brand, Realme, has entered the Philippine market with a cellphone dubbed as the “king of entry-level smartphones.”

Realme announced Thursday, November 29, that it will be competing with giant smartphone brands in the Philippines starting this December.

The brand was first launched in India last May and in only a span of four months, over a million cellphones were sold, according to Realme Philippines Chief Operating Officer Jacky Chen.

During Realme’s official launch at Bonifacio Global City on Thursday, Chen introduced to the Philippine media Realme’s entry level smartphone -- Realme C1.

Designed to redefine the entry-level smartphone range in the Philippines, the Realme C1 boasts of a 4230mAh mega battery, which can last up to two days; a Qualcom Snapdragon 450 Octa-Core processor; 2GB RAM; 16GB storage; a 4G dual-SIM support, plus a microSD slot.

The Realme C1 is also equipped with a 6.2-inch screen with Corning Gorilla Glass -- “the first large sized notch full-screen smartphone in its price segment.”

It also has a 13MP + 2MP rear cameras and a 5MP front camera. It is available in two colors: blue and black.

The Realme C1 will be available in the market this December for P5,990. It will be offered at a discounted price of P5,490 on December 5 at noon via Lazada.

Realme was established on May 4 this year by its founder, Sky Li, and a group of young people who have experience in the smartphone industry across several countries.

The brand has entered six countries in Southeast Asia, including India and Indonesia since May. Its mission is “to let the youth from all over the world enjoy the pleasant life brought about by technology and beauty at a more reasonable price.” (SunStar Philippines)

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