FWD unveils mobile app for customers

PAN-ASIAN insurer FWD Life Insurance has unveiled the latest in its digital customer innovations—the Tapp mobile app.

FWD conceived the Tapp mobile app for always on and always on-the-go customers.

Tapp is a one-stop shop for FWD customers to manage their policies digitally. With Tapp, policyholders will have access to their policy coverage and details, pay their premiums, and track their investment values, all rolled in one convenient and user-friendly app.

“In line with FWD’s vision of changing the way people feel about insurance, we are focused on making insurance accessible and convenient for our customers. It is with pride that we unveil Tapp as another testament to our customer-led business strategy,” said FWD Life Insurance Philippines president and chief executive officer Peter Grimes. “We envision Tapp to be the most interactive self-service insurance mobile portal in the country.”

Tapp hosts a built-in live chat feature, saving time on voice prompts and phone verification procedures, on top of the robust self-service options within the app.

A round-the-clock information gateway and service center, from due date reminders and online payments, to generating policy documents and updating contact details, Tapp streamlines frequent customer inquiries and service requests to an app suitable for the active lifestyles and busy schedules of FWD customers. (PR)

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