Salvador: Marks & Spencer lowers prices in Philippines

Linen Pinstripe Double Breasted Jacket & Linen Pinstripe Shorts. (Jinggoy I. Salvador)
Linen Pinstripe Double Breasted Jacket & Linen Pinstripe Shorts. (Jinggoy I. Salvador)

“Marks & Spencer has announced that is has lowered prices in the Philippines by an average of 18% across Womenswear, Menswear and Lingerie. In particular, Womenswear prices were lowered by an average of 28%!”

You wanted to hear good news? Well, there it is. Price drops are what every shopaholic want to hear. However, Marks & Spencer takes the notch higher by making its price drop a permanent thing. Yes, you read that right. It’s not one of the seasonal sale events but pretty much like “here-to-stay best prices” at all M&S stores across the country.

The “New prices you’ll love” campaign was kicked off, when Filipino customers will be able to purchase Marks & Spencer’s quality products at new prices from all Marks & Spencer stores in the Philippines.

Examples of new price points include: Tshirts from P695, jeans from P1,550, dresses from P1,550, knitwear from P175 and handbags from P1,550.

Anthony Huang, SSI Group president, says: “This season we’ve invested into our prices to make us more competitive for our customers in the Philippines. By introducing new prices across all our clothing products, our customers will be able to take a fresh look at our style – with the quality you know, now with lower prices you’ll love.”

New season, new prices. How exciting is that? The “New prices you’ll love” campaign was recently launched as part of the new Spring collection launch. Marks & Spencer will also run print, billboard, social and online advertising campaign to highlight the new permanently cut prices at Marks & Spencer.

Too good to be true? Well, you have to see it for yourself to believe it. And it’s best to go prepared (and you know what I mean). Don’t worry, your shopping budget will definitely go a long, long way this time (and all the time) at M&S.

Marks & Spencer has traded in the Philippines since 1997 with its franchise partner Rustan Marketing Specialists, Inc. and now has 20 franchise stores and 2 outlet stores. In Davao, the Marks & Spencer stores at the ground floors of Abreeza Mall and SM Lanang Premier mall.

For more lifestyle features, visit www.ofapplesandlemons.com

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Email me at jinggoysalvador@yahoo.com

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