IN 2013, an eyewear brand founded by Georgina Wilson, Martine Cajucom, Bea Soriano Dee and Eric Dee, Jr. seemed to gain domination of the Philippine market for sunglasses almost overnight. By 2016, Sunnies Studios had expanded its product range to prescription eyeglasses due to client demand, and in the same year, it ventured into the coffee shop business with its first cafe in Bonifacio Global City. The Sunnies Face makeup range launched two years ago and now offers several shades of their star product, Fluffmatte lipstick, aside from brow products and cheek sticks.
Fast forward to 2019 (and many, many pairs of Sunnies eyewear in my possession), and Sunnies has launched its biggest outlet ever right here in our busy little city. The Sunnies Cebu Mega Store in SM City Cebu North Wing brings together all four brands for the first time. At the Mega Store opening that started March off with a bang, I saw for the first time outside a boutique here, Cebuanos queuing for Sunnies Face. Others looked around for a new pair of sunglasses for summer, while those who had finished their eye checkups waited for their new specs at the cafe. The brand founders were there to welcome super excited Cebuanos along with brand manager Jessica Wilson. Those who went to the opening party were encouraged to play the games; by simply following a few simple instructions on what to post online to share the Sunnies experience, the store gave out a bunch of products to enjoy. I was already happy with the eyeglass case and sunglass pouch I received. I didn’t even realize until after the party that each of these contained eyewear!
Sunnies’ lifestyle concepts are such a hit because they bring together style and quality at almost unbelievable price tags. Looking hot without burning a hole in your pocket is bound to put anyone in a sunny disposition.