A SUBSIDIARY of Cebu-based J. King & Sons Co. Inc. (JKSCI) has started developing Tower 4 to complete Fuente Towers’ “integrated environment.”

In a press briefing last week, Fuente Triangle Realty Development vice president for sales and marketing Jose Ma. Gianzon said that the Ultima Prime, Fuente Tower 4, is an added residential building meant both for local and foreign buyers.

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Fuente Triangle Realty Development is the property development arm of JKSCI and the sales and marketing force of the Ultima Towers.

Fuente Tower 4, which is located on F. Ramos Street, is a low density 27-storey residential condominium that features 77 loft-type units and 18 studio type units.

Among its features are a swimming pool and a parking space that can accommodate more than 100 vehicles. It will also have a Skybridge that will link the building to Club Ultima.


Once built, Gianzon said Fuente Tower 4 will complete the multi-billion development plan of an integrated environment.

“You have your own residential unit in any of the Fuente Towers 3 and 4, a business and recreation area in Club Ultima (Fuente Tower 2) and a guest room extension in Crown Regency (Fuente Tower 1),” Gianzon said.

Aside from this, he said more extreme adventures will be incorporated once the development is done.

“Other than the Edge Coaster and the Sky Walk, we are planning to add more adventures to attract the local and foreign tourists such as ziplining and wall climbing. We are also considering putting up a hanging bridge that will link the towers,” he said.

Fuente Triangle Development is targeting the completion and turnover of Ultima Prime units to buyers by the end of 2012.

Fuente Triangle Development is also targeting to deliver to owners units of the Ultima Residences (Fuente Tower 3) by this December.

Fuente Tower 3 is a 27-storey, mixed-use condominium that has, aside from its residential units, a shopping mall, parking spaces and office spaces.

On the other hand, The Crown Regency Resort & Convention Center in Boracay is targeting to complete 150 rooms this year.

Convention center

This new development in Boracay features 484 rooms and a convention center with a capacity of 1,600 people.

Gianzon said this will certainly attract the convention market.

“Many wanted to hold conventions in Boracay but they couldn’t because of the lack of a facility but now, with this development, we will be seeing more tourists and convention attendees to visit our place,” he said.

Gianzon said the developments are proofs that the real estate industry, particularly in Cebu, is booming.

“The real estate industry here never goes down. When the economy is bad it remains steady and when the economy is good it goes up,” he said.

“All these developments are our contribution to the country’s tourism. This is to attract more tourists both local and foreign, to invest in the country,” he said.