PIONEER compact distributor Suzuki Philippines joined the 16th Manila International Auto Show last April 4 at the World Trade Center, Pasay City.
The most anticipated event for auto enthusiasts and industry professionals throughout the country, this year’s MIAS ran until April 7 gathering more than 130,000 visitors.
During the four-day event, Suzuki Philippines highlighted how its vehicles deliver combined fun, functionality and comfort to give Filipinos an optimal driving experience.
The brand’s most valued vehicles—the multi-function seven-seater Ertiga, multi-awarded subcompact sedan Ciaz, bold and relentless 4x4 all-new Jimny, well-loved hatchback Swift, exquisite sedan Dzire and stylish SUV Vitara—were available for preview for visitors to the SPH booth to get the chance to examine these Suzuki best-sellers.
In line with SPH’s nationwide advocacy of raising awareness about road safety, the Suzuki Safety Scouts were present during the trade show to encourage guests to join the campaign. Visitors can register kids 4 to 14 years old for free to become an official Suzuki Safety Scout. In addition to a Safety Scout uniform, members were given road safety activity books and traffic safety training. Families looked forward to fun-filled activities located at Suzuki Philippines’ booth and winning attractive prizes.
SPH director and automobile division general manager Keiichi Suzuki noted how joining the MIAS helps Suzuki Philippines further its mission in the country. “We continue to pursue our goal of providing Filipinos with the right and fun-to-drive vehicles. For the 16th Manila International Auto Show, we are featuring our exciting lineup of vehicles that offers the right mix of reliable performance, functionality and fun. With these Suzuki vehicles, more Filipinos can enjoy the Suzuki Way of Life, be it in overcoming urban traffic, taking the family to a quick weekend escape or going on an off-road adventure with friends,” said Keiichi. (PR)