Iloilo Summer Arts Festival 2020 launched

ILOILO. First Lady Rosalie Treñas welcomed all the guests during the press conference of the Iloilo Summer Arts Festival (ISAF) 2020 on Wednesday, December 11, 2019. (Leo Solinap)
ILOILO. First Lady Rosalie Treñas welcomed all the guests during the press conference of the Iloilo Summer Arts Festival (ISAF) 2020 on Wednesday, December 11, 2019. (Leo Solinap)

GUESTS were treated to an opening teaser at the Esplanade Park during the launching of the Iloilo Summer Arts Festival (ISAF) 2020 at Troi Oi (Boardwalk) in Mandurriao District, Iloilo City on Wednesday, December 11.

Committee members and artists PG Zoluaga and Miguel Antonio Davao performed, with Zoluaga playing his guitar and singing his original composition "Suba" or river, while Davao accompanied him on violin.

The festival aims to promote the arts and culture of the Ilonggo people to locals and tourists alike. It also is part of the vision of Iloilo City Mayor Jerry Treñas to make Iloilo the arts capital of the Philippines.

The festival will mainly feature Ilonggo artists and all forms of art from visual arts, to music, dance, film, theater and literature, aside from culinary arts, horticulture, and culture in living museum.

The committee launched ISAF formally with a sneak peek through the musical performance while the winners of the logo and jingle making contests that started the event were presented to the public.

The new logo, by winning contestant Vladimir Jay Guanzon, used the seven waves and winds representing seven districts of Iloilo City, and a uniquely Ilonggo feature, the Dinagyang headdress.

The jingle "Experience Iloilo" by Charmaine Garay promotes the arts and culture of Iloilo, with an invite to visitors to come to Iloilo. It will be launched in a music video form in various social media channels.

First Lady Rosalie Treñas welcomed all the guests and discussed the difficulty in launching a very big city-wide event. She said "the success of the event will happen due to everyone's cooperation," from the City Government to the private sector, such as the Mice Alliance, corporations and foundations, and the general Iloilo populace who will be attending and patronizing the artists' works and shows.

Committee member Leny Ledesma presented the various art forms, activities, and venues for the month-long celebration of the ISAF from April to May.

Among the activities are workshops for artists with renowned Singapore Biennale artistic director and curator Patrick Flores, and workshops for students and the public with senior artists in schools with Special Arts Program on Arts Month in February.

Other activities include the first La Via Dolorosa (the Passion, Death, and Resurrection of Christ) in dance during Holy week and an art fair for old and new collectors with a wall presenting affordable art aside from the real art exhibitions of the artists.

For musical concerts, Treñas said Senator Franklin Drilon will be bringing in the Philippine Philharmonic Orchestra to play on April 27, aside from theatre performances or zarzuelas at the parks.

These activities all coincide with the theme of the event for 2020, which is "Ibalik ang Pagbun-ag, Pag-tukib, kag ang Kapagsik sang Tali-Ambong sang Iloilo (Rebirth, Rediscover, and Revitalize the Arts of Iloilo)."

"Launching the arts festival is for the future generation of Iloilo wherein knowledge, creativity, and innovation will be encouraged through this project. It is not exclusive or elitist, but will be inclusive as most venues will be public. Anyone and everyone can see and appreciate art," Ledesma said.

The venues and activities will be mounted in different areas all over the city -- from Esplanade to give extra emphasis on the Iloilo River, which gives identity and uniqueness of Ilonggos, heritage parks such as Plaza Libertad, Jaro Plaza, Molo Plaza, and Sunburst Park, and malls. (Leo Solinap/With PR)

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