THE Bombo Radyo Philippines is eyeing to expand its power and reach in the country in 2020.

The radio network, which has a dominant presence in 24 key cities, will hold its traditional top level management conference (TLMC) in Iloilo City on Jan. 6-11, 2020.

Multi-awarded businessman Rogelio Florete, Bombo Radyo’s chairman emeritus, is still leading the 31 strong AM and FM radio stations.

For this year, he said Bombo Radyo will set up AM and FM radio stations in more cities in Luzon, Visayas and Mindanao, bringing its coverage to at least 30 key cities nationwide.

As the media mogul is clearing the way for Bombo Radyo’s leadership transition to Margaret Ruth Florete, the network’s president and chief executive officer, Bombo Radyo dictates the pace among its competitors by keeping “In Step with Digital Technology,” which is the TLMC theme this year.

All area managers, station managers, news directors and chief technicians are to be assembled in one roof. They will be told to use the strong Bombo Radyo content to conquer digital platforms.

Bombo Music Festival

Margaret Ruth is inviting all music-loving Ilonggos not to miss the once-a-year chance to experience the third National Bombo Music Festival on Saturday, Jan. 11. The 12 finalists will perform live at the newly renovated West Visayas State University Cultural Center in La Paz, Iloilo City.

The Bombo Music Festival is the network’s contribution to to Filipino music.

A 31-piece Bombo Symphony Orchestra will provide the live accompaniment for the interpreters.

A prestigious board of judges will select this year’s Bombo Music Festival champion and other top winners.

The finalists’ songs have been playing in all Bombo Radyo and Star FM stations. Their songs are available for listening or download in all digital platforms, including Spotify, ITunes, YouTube Music and Google-Music.

This year’s heavyweight jury is composed of Ryan Cayabyab, the National Artist and Magsaysay Awardee in Music; Vehnee Saturno, certified gold record producer and renowned composer; young hit makers and artists Bituin Escalante and Myrus Ramirez; and Jesuit composer Fr. Peter Pojol.