SM SUPERMALLS in Cebu gear up for Sinulog 2020, the grandest festival in the country.

Bring your family and friends to your favorite SM Supermalls in Cebu and join the fun and excitement with spectacular events lined-up for everyone.

SM City Cebu

Shop and enjoy up to 50 percent discount on great selections from participating stores in SM City Cebu at the Sinulog Sale happening from Jan. 13 to 20. Don’t miss to witness the Sinulog Festival Dancers in “Sayaw Sinulog” from Jan. 15 to 20, starting 4 p.m. in SM City Cebu.

Spice up your Sinulog ensemble with Islands Souvenirs Cut & Style. Check-out its latest Sinulog Festival tees, accessories and embellishments inspired from this year’s Sinulog celebration. It also personalizes and customizes Islands Souvenirs Sinulog shirts to the customer’s tastes. The Cut & Style booth is located at the lower ground floor of the main mall in SM City Cebu.

On Jan. 17, Islands Souvenirs will hold the Cut & Style Fashion Show featuring the award-winning TV host, Drew Arellano, the new face of #MyIslandsExperience. Joining Drew Arellano is Cebuana beauty queen, Nicole Borromeo, who paved her way to bringing home the Miss Millennial 2019 crown. The fashion show begins 6 p.m. at The Northwing Atrium of SM City Cebu.

SM City Cebu and Pyroworks International bring back the Sinulog Pyrofest, the Sinulog Fireworks Competition now on its 12th year. Witness four teams from around the country showcase their fireworks on Jan. 18, 7 p.m. at the North Open Parking of SM City Cebu.

Head to The Northwing Atrium of SM City Cebu on Jan. 18, as alternative rock band Hale performs live. Show starts 8:30 p.m.

If you miss the fireworks show on Jan. 18, SM City Cebu and Pyroworks have something exciting for all Cebuanos. Make sure to come and see for yourself the “Pyro Spectacular 2020” on Jan. 19, a synchronized-to-music fireworks show by internationally awarded Pyroworks International. Fireworks show starts at 7 p.m. at the North Open Parking.

Meet and greet Pokwang as she entertains Cebuanos on Jan. 19 at the Event Centre of SM City Cebu.

SM Seaside City Cebu

SM Seaside City Cebu will officially kick-off its AweSM Cebu 2020 campaign. Witness the grand opening with a lechon-cutting ceremony on Jan. 16, 2 p.m. at the Mountain Wing Atrium. Be sure to drop by the AweSM Expo featuring SM Seaside City Cebu tenants and various lechoneros from Cebu City, Talisay City, Mandaue City and Liloan, from 10 a.m. to 9 p.m. beginning Jan. 16 to 19 at the Mountain Wing Atrium.

SM Seaside City Cebu brings Cebu’s very own Missing Filemon, Jan. 17, 5 p.m., at the Mountain Wing Atrium. Also check-out the Watercolor Society Display and Philippines representative to the Miss Universe pageant, Gazini Ganados’ gowns on display at the Mountain Wing Atrium.

Jam with Powerspoonz as they take centerstage at the Skypark on Jan. 19, 8 p.m. in SM Seaside City Cebu. After the concert, watch the grand fireworks display dubbed “Seaside Pyromagic” with a spectacular Drone Light Show at 9 p.m. Enjoy the party and grab drinks in the open bar at the Sky Park.

SM City Consolacion

Get inspirations for your Sinulog outfits and own the festival streets with style ideas that you can grab from SM City Consolacion’s fashion show on Jan. 17, 4 p.m. at the Event Centre.

Check-out Cebuano singing sensations and sing your heart out with great music in SM City Consolacion’s One Voice, Jan. 18, 4 p.m. at the Event Centre of SM City Consolacion.

Let the beat of the drums get you in the mood with a grand spectacle of percussion on Jan. 19, 4 p.m. at the Event Centre of SM City Consolacion.

Festival mall hours is from 10 a.m. to 10 p.m. on Jan. 17, 18, and 19. Check-out SM City Cebu (Official), SM Seaside City Cebu (Official), and SM City Consolacion (Official) on Facebook for more details. (PR) S