THE National Commission for Culture and the Arts (NCCA) led by its chairman Arsenio “Nick” Lizaso, executive director Al Ryan S. Alejandre, deputy executive director Marichu G. Tellano, and supervising officer for administration Bernan Joseph R. Corpuz, in partnership with the Cultural Center of the Philippine–Office of the President (CCP), is producing a cultural digital program primarily designed for the new normal era, titled Padayon: the NCCA Hour.
Padayon: the NCCA Hour mainly aims to use the time of the quarantine to ignite and instill in all Filipinos the appreciation for and love of arts and culture and inculcate a sense of understanding and pride in our heritage and what makes us distinctly Filipino.
Padayon: The NCCA Hour is composed of three main segments namely, Sining Aral, Sining Saya, and Samo’t Sining; and four special segments namely, Bukang Isip, Laro Tayo, Siningspirasyon, and Sining Galaw.
Sining Aral is the educational and informative part of the show, where educational topics will be discussed, such as Epikong Bayan, Philippine history, Noli Me Tangere, El Filibusterismo, Philippine languages, among others.
While Sining Saya is the informative but entertaining part of the show. It features various personalities from a different field, recorded dance performances, and cultural presentations with annotations from hosts and experts.
In Samo’t Sining, this is the drone’s view of what is happening at NCCA—current projects and activities related to the 19 national committees; and the CCP–Office of the President’s Outreach Programs in the regions. Snappy but substantial interviews with NCCA officials and other personalities in the arts and culture sector.
While the four special segments, BukangIsip, which is a one-minute capsule interview of various personalities from the cultural sector; LaroTayo, which involves “Question of the Day” where hosts shall give out a question related to the day’s topic to be answered by online viewers/audience; SiningInspirasyon which features inspiring stories of artists during the lockdown; and Sining Galaw, the week-ender segment which features a compilation of performances, artworks, among others.
Padayon: the NCCA Hour is hosted by Public Affairs and Information Section head Rene S. Napenas, International Affairs Section head Annie Luis, and Plan / Policy Formulation and Programming Division officer-in-charge and Arts Section head Ferdie Isleta.
Padayon: the NCCA Hour airs every Mondays, Wednesdays, and Fridays; and The Padayon Presents every Tuesdays and Thursdays which features various NCCA television programs such as Dayaw, Buhay na Buhay, and Sagisag Kultura TV (with various segments like Likhang Yaman, National Artist Series) at 3 PM to 4 PM over NCCA’s Facebook page.
Padayon: the NCCA Hour will air its pilot episode on July 28, 2020, Tuesday, to give way to President Rodrigo Duterte’s State of The Nation Address (SONA), but will be back on its actual schedule on the succeeding weeks.