CollaboX introduces ‘zero hunger campaign’ for World Food Day

THE world today produces more than enough food to feed everyone. But why is world hunger still a problem? As part of the United Nations’ Sustainable Development Goals, eradicating poverty and eliminating hunger take the top two spots.

The work in solving global poverty and hunger is as complex as the issues that cause them and they form a vicious cycle. Beyond that, hunger is more than just the lack of access to food, but to safe and nutrient-rich foods.

From plate to planet, people’s individual food choices can make a world of difference in this endeavour toward keeping everyone and our planet healthy. According to the EAT–Lancet Report, a healthy and sustainable diet requires a shift to make plants, vegetables and fruits the new main course. Also, with a little extra awareness and diligence, people can be more mindful of the purchases they make the next time they buy their food: Get to know local producers. Find out where and how the food is produced.

For this year’s World Food Day, social enterprise CollaboX launched its #FoodHeroes crowdfunding project as an effort to support farmers with a pledge to purchase fruit baskets for one’s family or for healthcare workers. A person can contribute from P300 to P2,500 to receive his own basket or donate to hospitals in Cebu and Manila.

The progress made by various innovators, organizations, institutions and governments has helped shift the world toward a more sustainable and equitable food system. But people need to come together and become one with these change makers in order to bend the curve. No act is too little.

Everyone can all be #FoodHeroes by promoting sustainable food production and eating healthy, nutritious meals. Learn more and visit (PR)


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