SECTIONS
Bacolod
Monday, June 14, 2021
BACOLOD

GCash shares newest innovations for Filipinos

MANILA. GCash vice president for corporate communications and public affairs Chito Maniago. (Contributed photo)

FROM starting out as an e-wallet for making fast and secure online transactions to being the undisputed number one mobile wallet app in the Philippines, GCash is now transforming itself once again to respond to the call of the times by launching new products and services to further its vision of making Filipino lives better every day, with finance solutions made for all.

GCash, as a platform, has enabled Filipinos with digital finance that is easily accessible through their phones.

With one in three Filipinos currently using the app after growing its user base from just more than 20 million in January 2020 to over 40 million to date, GCash is going beyond just providing seamless and secure transactions through cashless payments.

This does not stop the leading mobile wallet to just be still and not look forward to the future.

The organization has anchored its thrust toward building robust financial services offerings, extending the app capabilities to fit the lifestyle of its users, empower businesses and entrepreneurs across different enterprise sizes, and anchor the app's ecosystem, partnerships, and capabilities to be a change agent and to commit to doing its part of nation-building.

With new financial and lifestyle services, GCash now allows its users to shop, save, invest, get insurance coverage, and more -- all within the GCash app.

That not only means having a more frictionless user experience and convenience for all, but more importantly, it means that many Filipinos will now have access to services that could help unlock a better every day, and eventually, a brighter financial future.

"We want to make a real difference in the lives of every Filipino and break the existing boundaries to enable financial freedom. We envision a Philippines where people have equal access to financial opportunities and lifestyle choices, where everyone, whether rich or poor, has a chance to unlock and achieve their dreams," GCash president and chief executive officer Martha Sazon said.

Financial potential

GCash continues to stand by its commitment of making finance accessible to all with its 2021 suite of affordable products and services built to kick-start success for everyone.

Consumers can now unlock their life goals at any stage with GInvest, the new easy investment feature found in the GCash app that lets you invest for as low as P50 in professionally-managed local and global funds.

Amid the pandemic, those who are looking for affordable coverage can turn to GInsure, where they can get insurance for medical emergencies such as dengue, Covid-19, and accidents for as low as P300.

With this, consumers can also get financial assistance via Cash For Medical Costs and the recently launched Cash For Income Loss due to any cause -- all accessible through GInsure within the GCash app.

For easy money management, GSave is the fully digital, secure, and hassle-free savings account that was built in partnership with CIMB Bank, wherein the only requirement to start is an ID and a smartphone.

It's fully accessible once the account is created, and has no maintaining balance, no fees, and no initial deposit.

As a better alternative to high interest loans and borrowing money for emergencies, GCredit serves as a fully-verified user's personal credit line within the App, with the ability to provide those with high GScores up to P30,000 credit line and up to three percent prorated interest rate; the earlier the due is paid, the lower the interest rate.

"At GCash we want to be able to democratize access to financial services," said JF Darre, head of Financial Services and Advanced Analytics of GCash.

Darre added that "we aim to break down barriers of entry for Fillipinos and make them realize that saving, investing, or even insuring one's finances can be accessible to all."

New lifestyle

With the aim to provide more than just convenience, GLife is an e-commerce feature within the GCash app that now allows users to shop and avail themselves of exclusive deals from a wide array of merchants including Gomo, Gong Cha, Kraver's, McDonald's, Puregold and PureGO, Lazada, Recess, Boozy, Bo's Coffee, Mama Lou's, GawinPH, KFC, Datablitz, Cherry Shop, Gameone, Goama Games, and more. Users and merchants alike can leverage the GCash payment system making it an easier e-commerce experience for everyone, and making GCash the new super life app.

Winsley Bangit, chief customer officer of GCash, said accessible right from the GCash dashboard, one can already enjoy more than 25 brands across retail, food, gaming, entertainment and transport.

"We have more coming every week that will surely cover all your lifestyle needs," he said.

GCash QR on demand

As part of its mission to help mobilize the economy and support all types of entrepreneurs, GCash introduces GCash QR on Demand: a new and better way to securely send and receive money without having to worry about "wrong sends" due to incorrect numbers, or giving away personal information such as their mobile numbers.

Users can easily generate their own Personal QR and use this in place of giving their GCash number, for safe and hassle-free payments whether for personal use or for small businesses.

For Filipinos abroad, GCash intends to aid and empower OFWs to take control of their finances by making the same products and services accessible to them.

Every OFW with a verified account can now cash-in to his own GCash wallet via international remittance partners, and remit those funds instantly in the app.

Through GCash's upcoming GPadala service, OFWs can also send money to a non-GCash user for cash pick up anywhere in the country.

"We have great ambition for 2021 for MSMEs and Filipinos in every corner of the globe. We know how this whole sector will be more critical than ever for our economy, and GCash can make a real difference in this sensitive situation. People need it. The country needs it," said Fred Levy, chief commercial officer of GCash.

Social impact

As part of its holistic sustainability agenda for 2021-2025, GCash is one with the nation as it aligns itself with the UN's Sustainable Development Goals.

This includes pursuing efforts beyond business results such as helping make financial literacy and education accessible for all.

Plans to make this happen include the Kaya Mo, GCash Mo Roadshow, the design and roll-out of Future-Ready Hackathons, and the launch of G NA! IDEAS Para Sa Pinas.

This 2021, GCash continues to pursue collaborations to achieve even bigger things with efforts like GCash For Good and the GForest platform.

"At the end of the day, we will all go back to our core purpose- to help one another in times of need and indeed unlock our desired impact on the society as a whole," said Chito Maniago, GCash vice president for corporate communications and public affairs.

GCash is all about breaking existing boundaries through efforts to democratize access to financial opportunities and lifestyle choices, while making sure that all these innovations and initiatives lead to a better and healthier community for all. (PR)


VIEW COMMENTS
DISCLAIMER:

SunStar website welcomes friendly debate, but comments posted on this site do not necessarily reflect the views of the SunStar management and its affiliates. SunStar reserves the right to delete, reproduce or modify comments posted here without notice. Posts that are inappropriate will automatically be deleted.


Forum rules:

Do not use obscenity. Some words have been banned. Stick to the topic. Do not veer away from the discussion. Be coherent. Do not shout or use CAPITAL LETTERS!

sunstar.com.ph