Sunday, September 19, 2021

Converge officially enters Visayas, mounts aggressive expansion in key cities

CONVERGE IN CEBU. Converge officials are joined by leaders of Cebu’s local government and business circles as they officially open the business center and regional office in Mandaue City. (Left to right) Cebu Chamber of Commerce and Industry (CCCI) president Felix Taguiam, Mandaue Chamber of Commerce and Industry (MMCI) president Steven Yu, Converge President and Co-founder Grace Uy, Converge CEO and co-founder Dennis Anthony Uy, Profoods International Corp Chairman Justin Uy, Mandaue City Mayor Jonas Cortes and Converge Chief Operations Officer Jesus C. Romero at the ribbon-cutting ceremony of the first Converge Business Center in Mandaue City. (Contributed photo)

LEADING fiber internet services provider Converge ICT Solutions Inc. has officially launched its high-speed fiber broadband service in Visayas, marking its entry with the grand opening of its regional corporate office and the ceremonial launch of its Mandaue business center.

In the next few weeks, Converge is also set to open its business center in Cebu City, as well as begin serving Talisay, Cordova, and Lapu-Lapu City in one of the most developed provinces in the country.

“We’ve already hit the ground running when we had our soft launch in Cebu last November. Considering that we’ve only been operating in Mandaue and Cebu cities on a limited basis, we’ve already signed on thousands of subscribers and established partnerships with small and medium enterprises (SMEs) and Enterprise clients,” Converge Chief Executive Officer and Co-Founder Dennis Anthony Uy said.

Converge president and co-founder Grace Uy added, "This strong subscriber take-up is promising, and we expect a groundswell in subscriptions as we target commercial operations in the other areas in the next two months."

In a full-day event on June 7, the country’s only pure end-to-end fiber broadband provider heralded its entry in the Visayas with a ribbon-cutting ceremony for its first business center in the region, followed by the opening of its regional corporate office, at the Oakridge IT Center Tower 2, Oakridge Business Park in bustling Mandaue City.

The official launch ceremony was graced by the province’s major business groups including the Mandaue Chamber of Commerce and Industry and the Cebu Chamber of Commerce and Industry.

“This is all part of the broader ‘Go National’ strategy which is essentially our nationwide expansion plan. With Converge’s fiber optic cables having already landed in Cebu last April, and with four landing points in the island - in San Remigio which connects to Masbate, Bogo city which connects to Leyte, Toledo city which connects to Negros Occidental, and Naga city which connects to Bohol -- our domestic fiber backbone is firmed up and ready to take on the pent-up demand for fiber connection in central Philippines," Converge Chief Operations Officer Jesus Romero said.

"Converge can now offer innovative products such as the FiberX Time of Day plans to the Visayas market. The Time of Day plans offer speed boosts ranging from 70mbps to 800 Mbps at pre-set times of the day depending on the preference of the customer. At such price points, Converge is offering the best value for money broadband service in the market," he added.

Since Converge’s soft launch in Cebu last November, it has already covered more than 440,000 households, spanning 48 cities and municipalities, and more than a thousand barangays.

For 2021, it is targeting to deploy at least 250,000 fiber ports in Visayas.

In support of Converge’s debut in Visayas, the grand launch on Monday was attended by known leaders in Cebu’s local government and business circles including Mandaue City Mayor Jonas Cortes, Mandaue City Chamber of Commerce and Industry President Steven Yu, and Cebu Chamber of Commerce and Industry President Felix Taguiam.

Converge splashed the city with FiberX purple activities including a set up of its business center in wheels, roving billboards, and sales blitzes featuring its mascot Conrad.


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