Edtech firm aims to educate 1M students in 5 years

AN EDUCATION technology company has entered the Philippine market to provide skills and employment opportunities to Filipinos to meet the rising demand for qualified digital and tech employees.

Refocus set an ambitious goal to educate one million students in five years. It launched three courses—project manager, digital marketing manager and quality insurance engineer.

The education company provides practice-focused training. Each course consists of 150+ hours of lectures, 19 assignments and requires nine months of training to be certified.

Each course has mentors who track students’ progress. It is also implementing one-on-one mentorship sessions with students to make them ready for their future jobs.

The Asia Pacific region is said to be an attractive market for education technology products, as many developing countries generate a growing demand for talent, which stimulates high support and the need for diversity in the choice of knowledge providers.

Nowadays, the local information technology sector provides many job opportunities and at the same time requires highly qualified specialists.

Roman Kumar Vyas, founder of Refocus, believes that a typical university education isn’t enough to meet the needs of companies that are developing very quickly.

He said he plans to simplify the employment process for specialists in the Philippines and assist them on their way to earning competitive salaries.

“We’ve done a considerable amount of upfront preparatory groundwork and have carefully studied the Philippines market. So we know the challenges employers and job seekers face... We also realized that the target audience of students at the large cities primarily uses English for professional education and career development. That’s why we are now actively developing even more tailored courses, moving away from English and into local languages,” he said in a statement.

To provide employment opportunities for Philippine specialists, the company focuses on job seeking skills.

Students go through more than 10 mock and simulation job interviews. The firm also teaches them how to search for the best vacancies and negotiate with employers.


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