A FILIPINO-OWNED multi-level marketing firm remains bullish on the beauty and wellness industry amid the Covid-19 pandemic and inflation-problematic era.
Frontrow chief executive officer and Tutok to Win Partylist Rep. Sam Verzosa noted an increase in membership now reaching more than two million distributors here and abroad.
Verzosa was in Cebu, Saturday, Nov. 19, 2022, to formally open Frontrow’s new office at the Capitol Square on Escario St. Cebu City.
The launch of this new office marks the company’s continued commitment to help more individuals who aspire to become entrepreneurs and improve their financial lives.
“We’re in the business of changing lives so we’ll continue to help more Filipinos. Our expansion in Cebu signals our outmost confidence in the Cebu market, as we believe that more and more Cebuanos are now exploring the immense opportunities in direct selling,” said Verzosa.
Frontrow already has five branches in Cebu Province—Toledo City, Talisay City, Lapu-Lapu City, Cebu City and Bogo City. The firm has more than 100 branches in key cities and municipalities across the country.
“Even during the pandemic, we are growing. In fact, we are able to penetrate the market overseas in countries where there are a lot of Filipino communities at the height of the pandemic,” Verzosa said.
Abroad, the firm has branches in Qatar, Melbourne, Europe, Canada, US, Hong Kong, Singapore and Dubai, among others.
Locally, the firm was able to attract more Filipinos to become entrepreneurs as it shifted online to conduct business opportunity meetings. It opened opportunities to the jobless, retrenched and those seeking extra income.
Frontrow is the company behind beauty and wellness brands like Luxxe White Enhanced Glutathione, Luxxe Slim L-Carnitine and Green Tea Extract, Luxxe Renew 8 Berry Extract, and Luxxe Protect Pure Grapeseed Extract. All these products are made in the USA and are Halal-tested and Food and Drug Administration-approved.
“The best part of what we do here at Frontrow is we love what we do and we earn at the same time. We want to encourage more Cebuanos to experience the beauty of this business, which is network marketing,” Verzosa said.
Frontrow’s business model is creating a network of distributors who would buy and sell Luxxe skin whitening and slimming products.
“Frontrow is seeking to find ways to create more business and income opportunities for the people of Cebu and further expand the reach of our top-quality, award-winning health and beauty products,” Verzosa said.
Frontrow is a 100 percent Filipino-owned corporation run by Verzosa and business partner Raymond Francisco. (KOC)