Artists celebrate, honor Sinulog with new font

IF YOU think you’ve heard everything about the surprises this year’s Sinulog has to offer, wait until you discover that local artists are currently pooling their creative talents to create a Sinulog font. And the best part? It’s all for free.

This is one of the beautiful moments when creativity works wonders and devotion meets art. Two weeks before the Sinulog Festival, brand management and digital marketing agency Tribox Design dropped a font called “Sulog” in Canva, a free-to-use graphic design platform.

“‘Sulog’ is a gift for our beloved Señor Sto. Niño. ‘Sinulog’ is derived from the Cebuano term ‘sulog,’ meaning ‘current’ or ‘flow of water,’ which can be used to describe forward-backward movement of the Sinulog dance,” Tribox wrote on its Facebook post.

Tribox Design specializes in brand strategy, brand identity, typeface design and packaging design. The team members’ collective faith inspired them to become more purposeful young artists in time for the celebration of the Sinulog festival, and their knack for visual communication led them to express their faith in a way that only artists are capable of.

“We retained the original structure of the wordmark, the curves that represent resilience, or ‘kalig-on.’ The font has glyphs in upper case, lower case, numbers and symbols. We also added glyphs for the letters ‘g’ and ‘y’ with tails, upper and lowercase ‘ñ’, and the letter ‘o,’” Tribox explained.

In a way, Sinulog has always been a celebration of art. The festival highlights the love of the locals for designing, sculpting, painting, dancing—basicaly anything and everything that Cebuanos enjoy doing in the name of creativity.

“We would like to thank Cebu Insights PH, Dreamyria, Stevensonnet Art, JEGI Design, and Amabelle Lorraine Piñon,” Tribox said.

Thanks to Tribox—and its collaboration with local artists and photographers—anyone may now utilize these festive fonts for free to improve their works and projects for any Sinulog-related events. There’s no better Sinulog experience than when the worlds of art and faith meet.