Content creation and social media workshop for aspiring bloggers in Oro

CAGAYAN DE ORO. A group of bloggers/vloggers in Cagayan de Oro, in partnership with SM CDO Downtown, conducted a two-day content creation and social media workshop last weekend at the mall's Mega Screen Cinema. (Photos by Jo Ann Sablad)
CAGAYAN DE ORO. A group of bloggers/vloggers in Cagayan de Oro, in partnership with SM CDO Downtown, conducted a two-day content creation and social media workshop last weekend at the mall's Mega Screen Cinema. (Photos by Jo Ann Sablad)

A GROUP of bloggers/vloggers in Cagayan de Oro, in partnership with SM CDO Downtown, conducted a two-day content creation and social media workshop last weekend at the mall's Mega Screen Cinema.

The workshop, spearheaded by the CDO Content Creators Club, was participated by aspiring bloggers/vloggers in Cagayan de Oro and Bukidnon.

According to KC Curay, president of the group, the workshop focuses on teaching how to level up the participants' content creation and how to become a social media manager.

"We want to share our knowledge and skills to aspiring content creators and those who want to become social media managers to help them gain skills and knowledge also about digital marketing. This knowledge can also help business owners grow their business through online marketing," Curay said.

The two-day activity featured several talks from experienced local bloggers/vloggers, such as Dan Albert Pacquiao and Kath Pineda-Pacquiao of Project Lupad, Tracy Nicole Galanida, Kim Zaldivar of CDOdev, and Jane Abaday who is also known as DJ Mary Jay and Maria Feelingera.

City Councilor Malvern Esparcia, known by Kagay-anons as Bernie Bitok Bitok during his years as a radio DJ for ABS-CBN, was present during the first day of the workshop. He shared his experience in the vlogging industry and imparted tips for creating viral content.

On the second day, Elijah Mendoza, senior manager for Digital Communications at PLDT and Smart, informed the participants the importance of cyber security in the blogging/vlogging industry.

The two-day workshop ended with a blogging and vlogging contest, with blogger Arl Ju Monterola Javier winning the grand prize, a Samsung Galaxy A31; Paul Venson Rara from Paul Venson Blog winning the second place prize, an overnight stay at the Apple Tree Resort; and Earl Quitoriano, Daryl Uñalan and Dhais Jang Ilang as runner-ups, receiving Smart Pocket WiFis each.

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