CITY OF SAN FERNANDO —The Department of Trade and Industry (DTI) hosted a seminar for 22 agrarian reform beneficiaries (ARBs) and micro, small and medium entrepreneurs (MSME) owners.

The program is aimed to capacitate entrepreneurs on needed marketing skills.

The seminar titled “How to Negotiate Buyers Seminar” was held at the Café Vie in Barangay Maimpis here recently.

Dr. Rowina Twaño of the Don Honorio Ventura State University facilitated the half-day seminar.

The attendees were given practical tips on business negotiation.

The event also highlighted the importance of having excellent negotiation skills to expand the entrepreneurs’ market reach.

Twaño advised participants on marketing and negotiation issues that the entrepreneurs may encounter in their businesses.