CEBU is once again abuzz with giddy shoppers as the Cebu Chamber of Commerce and Industry brings back Cebu in the Bag: Island Madness Sale.

Promising to outdo last year’s freshman outing, participating airline, retail, hospitality, dining, and export establishments will be offering mad discounts on their products and services from June 13 to 15.

As the VisMin region’s first discount outlet mall, it is only right that The Outlets at Pueblo Verde joins in on the excitement. On June 14, The Outlets will be holding a Celebrity + Bloggers food and fashion bazaar. Manila’s top fashion bloggers Camille Co, Kryz Uy, Lissa Kahayon, and David Guison will be having a special meet and greet with the first 50 BPI cardholders to register at the Outlets, alongside local fashion bloggers, such as Raleene Cabrera , Issa Perez, Marco Diala, Rabsin Dela Cruz, Dawn Sy, Gizelle Faye, Khym Maitland-Smith, Doyzkie, Reymond, and Edd Buenaviaje brothers.

To satisfy your spontaneous cravings, food stalls from Jafar’s Shawarma and Wraps, Patty Cakes, Team Brownie, Sir Chief’s Corner, and Grub Street will be available.

It’s definitely a weekend to bounce off the walls for when tasty treats and your fashion icons in the blogosphere are in the same place as outlet stores of your favorite international brands. Go on a shopping frenzy as Levi’s, Adidas, Nike, Converse, Giordano, Timberland, Dockers, Oakley, Reef, the Peso Store, and the newly opened Bambu Outlet Store offer up to 70% discount on their items.

To cap off the mother of all shopping weekends, The Outlets will also feature live entertainment from contestants of VISPOP 2014 from 5 – 8 p.m.

For convenience, anyone who wants to experience the biggest sale of the year at The Outlets can avail of free shuttle service from Ayala Center and SM City Cebu to the complex and back from June 13 to 15, 1 to 7 p.m. More details are available on their Facebook page at

This is truly a testament to how The Outlets has shaped the VisMin region’s concept of shopping. Since its launch by Aboitizland in 2013, The Outlets at Pueblo Verde along M. Patalinghug Jr. Avenue, MEZ II, Lapu-Lapu City has drawn in both locals and tourists to to immerse themselves in “the real factory outlet” shopping experience.

Just like in the U.S. and other outlet shopping destinations abroad, The Outlets offers genuine branded items that are sold at huge discounts on a daily basis. Now barely a year old, The Outlets continues to expand, with Puma, Planet Sports, and Fashion Rack Designer Outlets opening soon.

Before long, The Outlets at Pueblo Verde’s presence and a major commercial event such as Cebu in the Bag: Island Madness Sale may very well make our beloved Cebu one of the top shopping destinations in Southeast Asia.