MORE than 1,500 communication officers from different sectors converged on Monday during the first-ever National Information Convention (NIC) at the SMX Convention Center, SM Lanang Premier.
The event sought to capacitate public information officers on how to communicate the programs of the government down to the grassroots level.
PIA Director General Harold Clavite said in an interview that the three-day event was launched by the Presidential Communications Operations Office (PCOO) through the Philippine Information Agency (PIA) and other offices attached which aims to put premium on the government programs.
“Primarily, the purpose of this convention is to rally the public and invite them and engage them into nation building. Naniniwala tayo, para maging successful and programa ng ating pangulo, ngayon nakikita natin ang priority agenda ng ating pangulo is to lift the 6 million Filipino out of poverty, kung isasama natin ang buong kumunidad,” Clavite said.
On the first day, the plenary session focused on understanding the government programs and policies; fostering a safe and healthy media environment; and raising the bar of governance.
Government agencies like the Department of Public Works and Highways (DPWH) and the Department of Energy (DOE) discussed their programs to the participants and where they are heading now.
The second day of the event will revolve around talks on promoting responsible communication and developing a dynamic development communication strategy while on the last day, the topic on engaging the citizenry in nation-building will be tackled.
“We are doing this convention to bring together all sectors of the public to take part and participate in public information,” he said. They also invited information officers from government agencies, academe, barangay leaders, media and other sectors.
With this, there will be a full force of efforts in educating the public regarding the government’s effort and its plans for the country.
He also emphasized the importance of technology as well as the social media in conveying to the public the government’s plans and programs for its effective implementation and better appreciation.