CLARK FREEPORT -- The Laus Group-run CLTV 36 has widened its reach and its programs can now be seen to as far as La Union in the north and Metro Manila, Rizal and parts of Cavite in the south, after switching on Wednesday its new 10,000 watts transmitter and 68.50 meters high Clark Tower in this Freeport.
The broadcast equipment for the Clark Tower was provided by Italy-based DB Elettronica Telecommunications S.p.A, a world leader in design and new technologies in the radio and TV industry.
Laus Group of Companies Chairman and Chief Executive Officer Levy P. Laus said that the Clark Tower ushers in a new chapter for CLTV 36 which was established in 2007 after Congress and former President Fidel V. Ramos then granted the station a nationwide broadcast franchise.
“Maybe now CLTV 36 should be renamed MCL TV 36 or Metro Central Luzon TV 36 as widening our reach means pushing boundaries and creating opportunities not only for viewers in Central Luzon but for people farther north to as far as Cavite in the south. It also augurs well with our advocacy to decongest Metro Manila and create a Metro Central Luzon that will bring in more development opportunities in the countryside,” he said.
Branding CLTV 36 as a gift from Mount Pinatubo, whose 25th eruption anniversary will be commemorated June 15 next year, Laus said that the station--after DwRW 95.1 FM and Sun.Star Pampanga were established earlier--was born as a commitment to corporate social responsibility of the Laus Group which focuses on automotive dealership as its core business.
“Our decision to venture into media starting with RW FM was born from that eruption of Mt. Pinatubo and calls for rehabilitation and to rise from lahar. We wanted people in Pampanga to get the information they need. It is part of our corporate social responsibility and commitment to uplift lives of communities and countryside development as a whole. That is why I call CLTV 36 a gift from Mt. Pinatubo because it was after all the devastation that we saw the need to keep people informed all the time. I thank all stakeholders for continuously being with us all through these times,” he said.
With the Clark Tower, CLTV 36, the Best Provincial TV Station in the Philippines, three-time Golden Dove awardee and the only independent television company and free TV station in the region, now boosts its mission to provide hyperlocal news, current affairs and entertainment content.
Some of the CLTV 36’s programs include Arangkada Balita, Balitang Central Luzon, Alerto Central Luzon, Daily Chikahan, HB, Opinyong Legal, Metro Business, So to Speak, Plataporma, Spot Report, OK si Dok, Magsilbi Tamu, i-Vote, The Noel Jusay-Laxamana Show, Trip, Treat at Gimmick, Tadhana, Ka-Jam, What’s Cooking?, The Teacher is In, Men of Light, InstaChika, His Life TV, and Music Zone. (JTD/Sun.Star Pampanga)