Ayala Center Cebu promotes Bayan Bayani campaign

HONORING the men and women who fought for the country’s independence, Ayala Center Cebu celebrated heroic pride all throughout June with Bayan Bayani, a campaign that aimed to inspire modern-day heroes.

In partnership with different government and non-government institutions, Ayala walks the talk by supporting and raising awareness for the Help Educate and Rear Orphans (Hero) Foundation.

Every day, the country’s armed forces put their lives on the line to keep the Philippines and its people safe. When these soldiers lose their lives in the call of duty, their families suffer the loss of both a loved one and the breadwinner.

Hero Foundation aims to provide educational assistance to the children of the country’s fallen heroes.

Together with its partners–Armed Forces of the Philippines Educational Benefit System Office (AFP-EBSO), Ayala Malls Group and Bank of the Philippine Islands–the foundation helps these children obtain a college or university degree, or a certificate in a vocational course to provide them with better opportunities to help their families in the future.

Last June 12, Independence Day, officers of different branches under the AFP gave civilians a sneak peek on how the defense forces protect the country with an interactive exhibit dubbed as “Kampo Sugbo.”

The five-day exhibit, featuring a mock camp highlighting military hardware available in the AFP inventory, was participated in by the Central Command’s Unified Command Staff for Civil-Military Operations, Philippine Navy’s Naval Forces Central, Philippine Air Force’s 2nd Air Division, AFP’s 3rd Infantry Division, 8th Infantry Division and 53rd Engineer Brigade, and the 3rd Civil Relations Group of the AFPs Civil Relations Service.

The Independence Week celebration was also highlighted by the five-day Bayan Bayani volunteer drive from June 12 to 16.

Different voluntary service-based organizations among the sectors of health, education and environment set up booths to
gather volunteers who wish to join upcoming outreach programs.

It was participated in by 5 Pieces Daily Habit’s “2nd Basura Run,” Feed the Children–Philippines’ six-month feeding program, JCI Cebu-Mactan Channel with its “Bags of Hope” program, Project Happy Feet and Crimson Mactan’s “Slipper Race,” Philippine Dental Association’s dental mission, Seed4Com (Sustainable Energy and Enterpise Development for Communities) with its “Island Warriors Trash Heroes” campaign, University of San Carlos (USC)-Junior Jaycees’ “Tsinelas Mo, Sagot Ko,” slipper campaign drive, and USC Pathways featuring the “DO (Dreamers Of) the Nation Drive.”

Last June 19, Ayala Center Cebu, in partnership with R.O.X. Philippines, hosted “Heroes Bike Out” at Cebu Business Park.

Families and bike enthusiasts gathered to honor the country’s fallen heroes and support their children by raising funds for the Hero Foundation.

Capping off the celebration was the Vispop concert for a cause last June 25 at 6 p.m. at The Terraces.

For the latest updates, like Ayala Center Cebu at www.facebook.com/AyalaCebu and follow @AyalaCenterCebu on Twitter and Instagram.

For more information, contact the Ayala Concierge hotline at 231-5342 to 44 local 324 or 266-2535.

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